Not Logged In Log In   Sign Up   Points Leaders
Follow Us    1:30 PM

Message Forum - Read Message

Category: GasBuddy Official Blog > Topics Add to favorite topics   Post new topicPost New Topic
Author Topic: BP offers its stations fresh new look for stores Back to Topics
PD
Moderator
Message Posted: May 16, 2014 1:16:21 PM

BP 'to go'BP is rolling out a fresh new image for some of its convenience stores and offering the branding to many other station owners.

"When the need for a fresh, flexible and affordable retail image was identified, we collaborated with our branded marketers to create the 'to go' retail image," said Amy Abraham, vice president marketing and communications for BP. "Every site is different in layout and service offerings, so 'to go' offers our branded marketers the option to select from a variety of elements to fit their needs, while enhancing the overall retail experience."...

Visit GasBuddy Blog for full article
REPLIES (newest first) Post a Reply
gasmask78
Champion Author Virginia

Posts:4,943
Points:1,131,950
Joined:Sep 2011
Message Posted: Jun 5, 2014 12:59:49 AM

who cares...
PAA64
Champion Author Cincinnati

Posts:1,209
Points:805,585
Joined:Jan 2013
Message Posted: May 31, 2014 6:38:59 AM

k
altima2008
Champion Author Philadelphia

Posts:11,545
Points:2,570,705
Joined:Apr 2008
Message Posted: May 27, 2014 10:04:29 AM

Screw BP and their gas stations
honda0105
Champion Author Tallahassee

Posts:24,330
Points:2,442,140
Joined:Nov 2008
Message Posted: May 26, 2014 6:50:29 AM

Raider: you ought to know by now, PD doesn't do articles, Patrick DeHaan (Sr. Gas Analyst for GB.com) only posts blogs.
Raider44
Champion Author Allentown

Posts:3,692
Points:2,374,310
Joined:Apr 2008
Message Posted: May 23, 2014 11:18:03 PM

another old article.
JOHNJOEYJOE
Champion Author Texas

Posts:2,619
Points:659,620
Joined:Oct 2013
Message Posted: May 23, 2014 9:40:32 AM

Got to do something to rebuild their image.
honda0105
Champion Author Tallahassee

Posts:24,330
Points:2,442,140
Joined:Nov 2008
Message Posted: May 23, 2014 6:55:38 AM

and the new look comes with a higher price tag at the pump.
The_Bebo
Champion Author Dayton

Posts:1,095
Points:466,370
Joined:Feb 2014
Message Posted: May 22, 2014 8:12:34 AM

ok
honda0105
Champion Author Tallahassee

Posts:24,330
Points:2,442,140
Joined:Nov 2008
Message Posted: May 22, 2014 6:59:27 AM

no change here, yet... Still more than a quarter above last year's prices.
cv
Champion Author Raleigh

Posts:18,604
Points:4,090,630
Joined:Oct 2003
Message Posted: May 21, 2014 6:25:07 AM

They haven't changed much in my town yet.
Raider44
Champion Author Allentown

Posts:3,692
Points:2,374,310
Joined:Apr 2008
Message Posted: May 20, 2014 8:45:51 AM

old article - and I care about their gas price, not how pretty their station looks.
honda0105
Champion Author Tallahassee

Posts:24,330
Points:2,442,140
Joined:Nov 2008
Message Posted: May 20, 2014 5:35:44 AM

we'll see how that goes. Around here, BP is still a bad name.
strakey
All-Star Author California

Posts:991
Points:889,920
Joined:Oct 2008
Message Posted: May 19, 2014 10:06:01 PM

And always twirling,twirling,twirling towards the future!
NotmeuQc
Champion Author Montreal

Posts:8,829
Points:1,936,325
Joined:Apr 2009
Message Posted: May 19, 2014 7:33:00 PM

Thanks for the information.
Costello
Champion Author South Dakota

Posts:3,430
Points:1,914,125
Joined:Jan 2007
Message Posted: May 19, 2014 1:04:54 PM

Hope it works for them...
tomok
Champion Author Portland

Posts:46,802
Points:3,172,985
Joined:Aug 2006
Message Posted: May 19, 2014 10:22:02 AM

BP offers its stations fresh new look for stores. BP 'to go'BP is rolling out a fresh new image for some of its convenience stores. Every site is different in layout and service offerings, 'to go' offers conveinance stores an option to fit their needs.
**'Crude oil spill' BP left this area years ago, they were told - 'to goBP!' Much cheaper gas prices would be a better marketing stragety. A fresh, flexible and affordable retail image is an option and not really necessary. *Will they charge higher gas prices to pay for this?
**A conveinance store? I could careless, retail stores are much cheaper.... The gas station conveinance stores sell more 'stuff' then gasoline.
**I used to go to a 'hole in the wall' gas station because they had the cheapest price - now it's an ARCO! ...Go Figure! They have spent a lot of money to improve the building and make it look better than what it looked like before. *Putz!! bwaaa ha ha ha !...
**Is BP trying to climb out of a disastrous public image, the 'ugly black oily gulf hole?'
Will this artice be up from Fri to Mon?
Drive vehicles with high mpg, are very safe, reliable, have a ‘reasonable’ cost and a good ‘value’ for the money.
The price of fuel at the pump is too high!
tutaw
Champion Author Kentucky

Posts:6,585
Points:1,630,660
Joined:Sep 2008
Message Posted: May 19, 2014 10:14:49 AM

higher prices will not take me there
MAlonghorn
Veteran Author Austin

Posts:269
Points:177,285
Joined:Jul 2008
Message Posted: May 19, 2014 9:58:11 AM

Another place updating their decor, kind of like Cumberland Farms in Mass. Doesn't affect their reputation.
blaman
Champion Author Phoenix

Posts:2,560
Points:915,830
Joined:Nov 2012
Message Posted: May 19, 2014 9:40:13 AM

ok
57JoJo
Champion Author Toronto

Posts:2,604
Points:674,810
Joined:Sep 2013
Message Posted: May 19, 2014 9:39:40 AM

News article is old.
vrossi46
Champion Author San Jose

Posts:5,805
Points:1,572,855
Joined:Oct 2008
Message Posted: May 19, 2014 9:39:30 AM

hope it helps
GasholeMI
Champion Author Lansing

Posts:13,372
Points:2,471,270
Joined:Jul 2008
Message Posted: May 19, 2014 9:39:22 AM

BP is too expensive around here.
drwebb0570
Champion Author Kansas

Posts:1,743
Points:621,775
Joined:Oct 2013
Message Posted: May 19, 2014 9:38:57 AM

ok
goblueia
Champion Author Iowa

Posts:3,076
Points:1,163,530
Joined:Jan 2012
Message Posted: May 19, 2014 9:38:37 AM

Old.
GRANDMAB5
Champion Author Boise

Posts:1,780
Points:2,684,950
Joined:Dec 2006
Message Posted: May 19, 2014 9:37:35 AM

Yesterdays news.....
ugly46
Champion Author Indiana

Posts:3,548
Points:948,430
Joined:Jan 2012
Message Posted: May 19, 2014 9:37:21 AM

The only reason I buy BP is they are the only one in town. small town
Conquest3
Champion Author St. Louis

Posts:2,253
Points:2,464,645
Joined:Sep 2004
Message Posted: May 19, 2014 9:37:15 AM

Just a way to get you to spend more on overpriced food and drinks.
teatiger
Champion Author Dallas

Posts:6,061
Points:2,307,190
Joined:Nov 2008
Message Posted: May 19, 2014 9:36:50 AM

repeat of a repeat of a...
CTarp
Champion Author Texas

Posts:2,403
Points:1,327,935
Joined:Apr 2011
Message Posted: May 19, 2014 9:36:48 AM

Marketing
sivart
Champion Author Arkansas

Posts:22,710
Points:3,882,420
Joined:May 2004
Message Posted: May 19, 2014 9:36:31 AM

Ancient
BudsterMO
Champion Author Kansas City

Posts:7,001
Points:1,488,230
Joined:Aug 2009
Message Posted: May 19, 2014 9:35:50 AM

Old, old, old, ZZZZZZZZZZZZZZZZZZZ.
geneo56
Champion Author Arkansas

Posts:2,343
Points:838,510
Joined:Jan 2006
Message Posted: May 19, 2014 9:35:41 AM

Way old
Ray_10589
Champion Author New York

Posts:8,139
Points:1,973,120
Joined:May 2009
Message Posted: May 19, 2014 9:35:29 AM

Repeat ... ... ...
hjlanier
Champion Author Atlanta

Posts:2,020
Points:1,292,230
Joined:Aug 2011
Message Posted: May 19, 2014 9:34:59 AM

Whatever.
a14morfun
Champion Author Ontario

Posts:15,036
Points:2,758,190
Joined:Jul 2005
Message Posted: May 19, 2014 9:34:37 AM

Change the name; change the brand; change the image . . . ,

all because of the Gulf oil spill.
bjdorval
Champion Author Quebec

Posts:5,616
Points:1,943,480
Joined:Jul 2008
Message Posted: May 19, 2014 9:34:20 AM

biblical
niceguytx
Champion Author Houston

Posts:17,036
Points:3,535,355
Joined:Sep 2005
Message Posted: May 19, 2014 9:34:15 AM

Oldie!
daveb1046
Champion Author Ontario

Posts:3,235
Points:795,760
Joined:Mar 2013
Message Posted: May 19, 2014 9:34:01 AM

Okay.
Fahking
Champion Author Maryland

Posts:2,844
Points:738,910
Joined:May 2005
Message Posted: May 19, 2014 9:31:53 AM

ok
timesaverinc
Champion Author Wichita

Posts:3,313
Points:683,845
Joined:Apr 2011
Message Posted: May 19, 2014 9:31:29 AM

How many days we got to hear about this
HATinMUNDY
Champion Author Michigan

Posts:5,048
Points:1,570,345
Joined:Mar 2008
Message Posted: May 19, 2014 9:31:17 AM

ok
gas4atmore
Rookie Author Alabama

Posts:80
Points:532,050
Joined:Jun 2011
Message Posted: May 19, 2014 9:30:56 AM

After BP polluted our Gulf they need a branding makeover. Too bad they cannot offer the same to our polluted waters and negative image they created for our local tourism industry. Thanks for nothing!
greenfog
Champion Author Illinois

Posts:9,852
Points:2,438,935
Joined:Feb 2008
Message Posted: May 19, 2014 9:30:42 AM

who cares if they lowered their prices they would get more business.
V8power
Champion Author Pennsylvania

Posts:6,195
Points:2,192,275
Joined:Oct 2005
Message Posted: May 19, 2014 9:30:29 AM

Again.
gilfarm
Champion Author Alabama

Posts:10,118
Points:2,764,395
Joined:Sep 2005
Message Posted: May 19, 2014 9:29:59 AM

Old News!
GatorGuy
Champion Author Columbia

Posts:4,419
Points:1,954,535
Joined:Jan 2009
Message Posted: May 19, 2014 9:29:59 AM

They should present a fresh new look to the Gulf of Mexico.
cheli2010
Champion Author Twin Cities

Posts:2,382
Points:722,735
Joined:Mar 2010
Message Posted: May 19, 2014 9:29:55 AM

Spending more of the wonderful money we all pay then for over priced gas,...
36IHBinder
Champion Author Illinois

Posts:6,232
Points:1,432,585
Joined:Jun 2011
Message Posted: May 19, 2014 9:29:53 AM

day 4
essentiel
Champion Author Montreal

Posts:1,971
Points:1,062,275
Joined:May 2012
Message Posted: May 19, 2014 9:29:06 AM

what has realy changed
Smartywife
Champion Author Medford

Posts:3,114
Points:913,700
Joined:Dec 2012
Message Posted: May 19, 2014 9:27:59 AM

The corn logo is LAME we need less of that.
noonedwagfan
Champion Author Dayton

Posts:4,370
Points:1,055,335
Joined:Sep 2012
Message Posted: May 19, 2014 9:27:47 AM

Way, way old...who cares about a polluter!!!
Post a reply Back to Topics